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The Sign

Italy

The Sign, the cutting-edge corporate complex designed by Progetto CMR for Beni Stabili, will be built in the south-east area of Milan, close to the renowned international university IULM. The focus of the project is the restoration of the former Vedani foundry and its reconversion into a new mixed-use complex

Challenge:
The concept amplifies the idea of city regeneration, combining solutions and strategies at both architectural and urban scales, with the objective of reconnecting the site with the surrounding context and of re-creating a dialogue with the neighborhood.

Solution:
A “fracture” that breaks this sequence links the three buildings together and runs through the facades, representing the distinctive “sign” of the project.

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Reference Title

Projektdaten

Year of completion
2020

Country
Italy

City Milano

Name of Requestor
IGE Impresa Generale Edile Srl